Purpose-built for residential cleaning businesses
Recurring clients, one-time deep cleans, and move-outs. Your agents manage the schedule.
Sterling Cleaning gives residential cleaning companies a full AI team — recurring client management, clean-day reminders, key/access logistics, new booking qualification, and review automation — built for the subscription-based cleaning business.
Annual customer churn rate for cleaning services
Admin time per week saved with Sterling
Increase in bookings from instant lead response
Client retention for Sterling-powered cleaners
You love making homes sparkle. You don't love the client management chaos that comes with it.
Recurring client churn when cleaners are inconsistent
A recurring client of 2 years cancels. Why? One cleaner used the wrong product on their hardwood floors, and another forgot to clean the guest bathroom. You lost $6,000 in annual revenue because you couldn't ensure consistent quality.
Access logistics chaos (keys, codes, pets) not centralized
You have 50 recurring clients. That's 50 different key hand-offs, garage codes, and alarm instructions. A cleaner goes to the wrong house, or can't get in, and the whole day's schedule is thrown off.
New bookings handled manually via text and phone
A potential client texts for a quote on a move-out clean. You're on-site at another job and can't respond for 3 hours. By then, they've already booked with another company that answered instantly.
No re-engagement system for clients who paused service
A client paused their bi-weekly service for the summer. Summer is over, but you have no system to automatically reach out and get them back on the schedule. That's lost revenue you have to manually chase.
AGENT SPOTLIGHT
See your agents in action.
Book a move-out clean without lifting a finger
A property manager needs a deep clean for a 3-bed, 2-bath apartment by Friday. They visit your website at 10 PM. The agent asks for the square footage, confirms the date, and sends a quote. The property manager accepts and pays on the spot. You wake up to a new, confirmed job.
Keep your recurring clients happy, automatically
A recurring client texts to reschedule their bi-weekly cleaning from Wednesday to Friday. The agent checks your team's availability, finds an open slot, confirms the new time with the client, and updates the schedule. No phone tag, no manual calendar adjustments.
Turn happy clients into 5-star reviews
A client's first cleaning is a success. Two hours after the job is marked complete, the agent sends a text asking how everything went. The client is thrilled. The agent then sends a direct link to your Google review page. You get a 5-star review without asking.
YOUR AI TEAM
6 agents. Built for cleaners.
Front Desk Agent
Answers every new lead 24/7. Qualifies them based on your services — recurring, deep clean, move-out. Gathers details like square footage and number of bedrooms/bathrooms. Books qualified jobs directly onto your calendar.
Scheduling Agent
Manages your entire cleaning schedule. Sends clean-day reminders to clients. Handles reschedule requests automatically. Optimizes routes for your cleaning teams to minimize drive time between jobs.
Client Manager Agent
The central hub for all client communication. Manages access instructions, notes on pets, and specific cleaning preferences. Ensures your cleaners have all the information they need for a consistent, high-quality service every time.
Collections Agent
Automatically charges credit cards for recurring appointments. Sends invoices for one-time jobs and follows up if they become overdue. You get paid on time, every time, without the awkward conversations.
Reputation Agent
Proactively gets you more 5-star reviews. Sends review requests to happy clients. Monitors your online reputation and alerts you to new reviews, so you can respond quickly.
Marketing Agent
Reactivates paused or old clients. When a client hasn't booked in a while, the agent sends a friendly, personalized offer to win them back. Fills your schedule during slow periods.
PRICE BOOK
Pre-loaded. Customizable. Ready to quote.
Your residential cleaning price book comes pre-loaded with industry-standard pricing. Customize every line item to match your rates.
12+ items pre-loaded. Fully customizable.
See what Sterling saves residential cleanings
Enter your numbers below to see projected annual savings.
Your business today
Adjust the sliders to match your situation
Number of technicians in the field
Calls that go to voicemail or are missed
Typical revenue per completed job
Percentage of quotes you currently follow up on
Time spent on scheduling, invoicing, follow-ups
$4,567/mo in new revenue
$20,300/yr value
$5,832/yr recovered
$1,800/mo revenue
Frequently asked questions
Can the agent manage different cleaning checklists for different services?
Yes. You can create unique checklists for standard cleans, deep cleans, and move-out cleans. The agent attaches the correct checklist to each job, ensuring your team knows exactly what's expected.
How does the agent handle key and alarm code logistics?
All access information is securely stored per client. The agent provides this information to the assigned cleaner on the day of the service, and only for the duration of the job.
Can I set rules for which jobs get auto-booked?
Yes. You can configure the Front Desk Agent to auto-book standard recurring clients, but require your approval for large, one-time jobs like post-construction cleans.
Does the system remind clients of their upcoming cleaning?
Yes. The Scheduling Agent sends automated email and text reminders to clients 24-48 hours before their scheduled cleaning, reducing no-shows and lockouts.
How does the agent handle clients with pets?
You can add specific notes about pets for each client (e.g., 'Friendly dog, will be in crate'). This information is automatically included in the job details for your cleaning team.
Does Sterling integrate with my existing calendar?
Yes, Sterling offers two-way synchronization with Google Calendar. New jobs booked by your agents will instantly appear, and any events you add to your calendar will block off your availability.
Can my cleaning staff use this on their phones?
Absolutely. Sterling is a mobile-first platform. Your cleaners can see their schedules, view job details and checklists, and mark jobs as complete, all from a simple web app on their phone.
How is this different from a generic scheduling tool like Acuity?
Acuity is a calendar. Sterling is an AI back-office. It doesn't just show your availability; it manages the entire client lifecycle for you, from booking and reminders to payments and reviews.
Can I import my current client list?
Yes. You can import your existing client list via a CSV file. Our system will help you map the columns to ensure a smooth transition.
Is there a long-term contract?
No. Sterling is a month-to-month service. You can cancel at any time. We believe you'll stay because you love the service, not because you're locked into a contract.
Stop managing your cleaning business from your phone.
Let your AI agents handle the scheduling, reminders, and payments, so you can focus on delivering a 5-star cleaning experience.