All Trades
Sterling LawnQ4 2025

Purpose-built for fertilization and weed control companies

Treatment programs. 6-round schedules. Renewal campaigns. Your agents run the whole operation.

Sterling Lawn Care gives fertilization and weed control companies a full AI operations team — treatment program management, route optimization, renewal automation, and chemical application logging — built for the subscription-driven lawn care business.

30%

Avg. customer churn rate for lawn care businesses annually

6 hours

Weekly time spent on manual scheduling and routing

15%

Revenue lost to missed renewal and upsell opportunities

45 min

Time spent per day on manual chemical application logging

You're a lawn care expert, not a back-office administrator. Stop the paperwork and start growing your business.

Treatment schedule chaos across hundreds of properties

You have hundreds of properties on different treatment schedules. It's a nightmare to keep track of who needs what and when. Miss a treatment, and you have an angry customer and a damaged reputation.

Renewal campaigns that never get sent

You're so busy with the day-to-day that you forget to send renewal campaigns. By the time you remember, your customers have already signed up with a competitor. That's thousands of dollars in lost revenue.

Chemical application logs done manually on paper

Your technicians are still using paper to log chemical applications. It's slow, inefficient, and prone to errors. Plus, you have to manually enter all that data into a spreadsheet at the end of the day.

No upsell system for aeration, overseeding, or grub control

You know you could be making more money from your existing customers, but you don't have a system in place to upsell them on services like aeration, overseeding, or grub control. It's a huge missed opportunity.

AGENT SPOTLIGHT

See your agents in action.

Program Manager Agent

Manage hundreds of treatment programs without the headache.

A new customer signs up for your 6-round fertilization program. The Program Manager Agent automatically schedules all 6 treatments for the entire season, based on the customer's location and grass type. It even sends them a welcome email with their full treatment schedule.

Route Optimizer Agent

Build the most efficient routes for your technicians, every day.

You have 5 technicians and 50 properties to service today. The Route Optimizer Agent builds the most efficient route for each technician, based on traffic, job duration, and technician availability. It even sends them their route and schedule the night before.

Marketing Agent

Never miss a renewal or upsell opportunity again.

A customer's 6-round fertilization program is about to expire. The Marketing Agent automatically sends them a renewal campaign with a special offer. It also identifies them as a good candidate for aeration and overseeding and sends them a targeted upsell campaign.

YOUR AI TEAM

6 agents. Built for lawn care pros.

Front Desk Agent

Answers every call, text, and email 24/7. Qualifies leads, provides quotes for standard services, and books new customers. Knows the difference between a one-time treatment and a 6-round program.

Program Manager Agent

Manages all your treatment programs. Schedules all treatments for the season, sends reminders to customers, and tracks the status of each treatment. Ensures you never miss a treatment or a renewal.

Route Optimizer Agent

Builds the most efficient routes for your technicians every day. Factors in traffic, job duration, and technician availability to save you time and money on fuel.

Collections Agent

Automatically sends invoices and follows up on unpaid invoices. Sends friendly reminders and escalates to you if an invoice is past due. Gets you paid on time, every time.

Reputation Agent

Sends review requests to customers after each treatment. Monitors your online reviews and alerts you to new reviews. Helps you build a 5-star reputation and attract new customers.

Marketing Agent

Manages all your marketing campaigns. Sends renewal campaigns, upsell campaigns, and reactivation campaigns to past customers. Helps you grow your business without lifting a finger.

PRICE BOOK

Pre-loaded. Customizable. Ready to quote.

Your lawn care & fertilization price book comes pre-loaded with industry-standard pricing. Customize every line item to match your rates.

ServicePrice Range
Lawn Fertilization (per application)$60 – $120
Weed Control (per application)$50 – $100
Grub Control (per application)$70 – $140
Aeration$150 – $300
Overseeding$200 – $400
Soil Testing$50 – $100
Fungicide Treatment$80 – $160
Lime Application$60 – $120
Flea & Tick Control$70 – $140
Mosquito Control$80 – $160
6-Round Fertilization Program$300 – $600
Full-Season Weed Control Program$250 – $500

12+ items pre-loaded. Fully customizable.

ROI CALCULATOR

See what Sterling saves lawn care & fertilizations

Enter your numbers below to see projected annual savings.

Your business today

Adjust the sliders to match your situation

techs

Number of technicians in the field

/week

Calls that go to voicemail or are missed

Typical revenue per completed job

%

Percentage of quotes you currently follow up on

hrs/wk

Time spent on scheduling, invoicing, follow-ups

Projected annual benefit
$102,536
2,758% monthly ROI
Pays for itself in 1 days
Captured leads/mo
29 leads

$4,567/mo in new revenue

Hours saved/week
8 hrs

$20,300/yr value

Collections improved
$486/mo

$5,832/yr recovered

Extra quotes closed
4/mo

$1,800/mo revenue

Sterling Growth plan
$299/mo
Monthly benefit
$8,545/mo
CostNet benefit

Frequently asked questions

Can the Program Manager Agent handle different treatment programs for different customers?

Yes. You can create as many custom treatment programs as you want, with different services, schedules, and pricing. The agent will manage them all automatically.

How does the Route Optimizer Agent know how long each job will take?

You can set a default job duration for each service in your price book. The agent will use that information to build the most efficient routes for your technicians.

Can I customize the renewal and upsell campaigns that the Marketing Agent sends?

Yes. You can create your own email and text message templates for all your marketing campaigns. You can also choose which customers to target and when to send the campaigns.

How does the system handle chemical application logging?

Your technicians can log chemical applications directly from their mobile devices. The information is automatically saved to the customer's profile and can be easily accessed for reporting and compliance.

Can I see a history of all treatments for a specific property?

Yes. You can view a complete history of all treatments, invoices, and communications for any customer in your system. This makes it easy to track progress and answer any questions they may have.

Does Sterling Lawn Care integrate with QuickBooks?

Yes. We have a two-way integration with QuickBooks Online. All your invoices, payments, and customer information will be automatically synced between the two systems.

Is there a mobile app for my technicians?

Yes. We have a mobile app for both iOS and Android. Your technicians can use it to view their schedule, log chemical applications, and communicate with the office.

How long does it take to get set up with Sterling Lawn Care?

You can be up and running in as little as 30 minutes. Our onboarding process is simple and straightforward, and our support team is always here to help.

Can I import my existing customer list?

Yes. You can easily import your customer list from a CSV file. Our system will automatically create a profile for each customer and you can start scheduling treatments right away.

Is there a free trial?

Yes. We offer a 14-day free trial with full access to all our features. No credit card required.

Stop spending your days in the office and get back to growing beautiful lawns.

Sterling Lawn Care gives you a full AI back-office team to manage your treatment programs, optimize your routes, and grow your business. Start your free trial today.