Purpose-built for weekly pool & spa service companies
Weekly routes, green pool rescues, and equipment repairs. Your agents run all three.
Sterling Pool gives pool service companies a full AI team — route-optimized weekly service management, chemical balance tracking per customer, equipment repair dispatch, and seasonal opening/closing coordination — built for the subscription-model pool business.
Avg. profit loss on green pool callbacks
Cost of a single green pool rescue
Typical chemical overspend from untracked usage
Weekly admin time saved with Sterling
You're a pool pro, not a logistics manager. Stop wrestling with routes, chemicals, and callbacks.
Green pool callbacks destroying route profitability
A customer calls complaining their pool is turning green, two days after your tech serviced it. Now you have to pull a tech off their route, send them back for an emergency shock treatment, and eat the cost of labor and chemicals. Your route's profitability just vanished.
Chemical overspend with no per-customer usage tracking
You buy chlorine tabs and muriatic acid in bulk, but you have no idea which customers are using the most. You're likely over-treating some pools and under-treating others, wasting money and risking algae blooms. You can't bill for chemical usage accurately because you can't track it.
Equipment repair jobs falling off the weekly service radar
A tech notices a noisy pump motor during a weekly cleaning. They make a note, but it gets lost in a group chat. The customer calls a week later asking for an update, but the repair was never quoted or scheduled. Now they think you're disorganized and might call another company.
Pool opening/closing season with no outreach system
Spring and fall are your busiest, most profitable seasons. But you're relying on word-of-mouth and manual emails to book your opening and closing jobs. You have no system to proactively reach out to your entire customer base, leaving thousands in revenue on the table.
AGENT SPOTLIGHT
See your agents in action.
Optimize weekly routes and track chemical usage per stop.
It's Monday morning. The Route Manager has already built the most efficient routes for your 3 techs, factoring in drive time and pool size. As each tech completes a stop, they log chemical usage in the app. The agent updates the customer's digital service record and flags any pool that required unusually high chlorine levels for follow-up.
Turn a broken pump into a high-margin repair job, instantly.
A tech is on-site and finds a leaking pump seal. They take a photo and record a voice note: 'Leaking seal on a Hayward Super Pump at 123 Main St.' The Equipment Dispatch Agent transcribes the note, creates a quote for a seal replacement from your price book, and texts it to the customer for approval. The customer approves it with one tap, and the agent adds the repair job to the tech's schedule for the end of the day.
Book your entire opening season in one afternoon.
It's March 1st. The Marketing Agent drafts an email and text campaign to your entire customer list announcing your pool opening schedule. It includes a booking link that lets customers choose their preferred week. Within 48 hours, 70% of your spring schedule is filled, with deposits paid, before you've made a single phone call.
YOUR AI TEAM
6 agents. Built for pool technicians.
Front Desk Agent
Answers every new lead 24/7. Knows the difference between a request for weekly service and a one-time 'green-to-clean' rescue. Qualifies new customers by asking about pool size, type (chlorine or salt), and service history, then books a new client onboarding appointment.
Route Manager Agent
Builds and optimizes daily service routes based on location and job duration. Tracks chemical usage (chlorine, pH, alkalinity, calcium hardness) per customer, flagging pools with persistent imbalances. Allows techs to log service notes and photos, creating a digital service history for every client.
Equipment Dispatch Agent
Manages the entire lifecycle of a repair. When a tech identifies a broken pump, filter, or heater, the agent creates a quote, gets customer approval, orders parts, and schedules the repair. Prevents high-margin repair work from falling through the cracks.
Collections Agent
Automates invoicing for both recurring weekly service and one-off repairs. Sends invoices with payment links via text and email. If a monthly service payment fails, it automatically notifies the customer and retries the card, reducing churn from failed payments.
Reputation Agent
After a successful green pool rescue or new equipment install, it sends a review request to the happy customer. Monitors your Google and Yelp profiles for new reviews and drafts responses for your approval, building your local reputation.
Marketing Agent
Proactively manages your seasonal rush. In early spring, it launches your pool opening campaign. In late summer, it promotes filter cleanings and winterization services. It can also run reactivation campaigns to win back old customers.
PRICE BOOK
Pre-loaded. Customizable. Ready to quote.
Your pool & spa service price book comes pre-loaded with industry-standard pricing. Customize every line item to match your rates.
13+ items pre-loaded. Fully customizable.
See what Sterling saves pool & spa services
Enter your numbers below to see projected annual savings.
Your business today
Adjust the sliders to match your situation
Number of technicians in the field
Calls that go to voicemail or are missed
Typical revenue per completed job
Percentage of quotes you currently follow up on
Time spent on scheduling, invoicing, follow-ups
$4,567/mo in new revenue
$20,300/yr value
$5,832/yr recovered
$1,800/mo revenue
Frequently asked questions
Can the Route Manager track chemical readings and dosages for each pool?
Yes. Techs can log chlorine, pH, alkalinity, and other readings in the mobile app at every visit. The agent maintains a historical log for each customer, helping you spot trends and prevent problems like algae blooms.
How does the agent handle a mid-route emergency, like a customer reporting a major leak?
The Front Desk Agent recognizes urgent keywords like 'leak,' 'flooding,' or 'pump not working' and immediately sends a priority alert to you and the assigned tech, allowing for rapid response.
Can I set different pricing for chemicals vs. labor on repair jobs?
Yes. Your price book allows you to create line items for both materials (like a new pump) and labor, with different markups and tax rates. Quotes and invoices are automatically itemized for the customer.
Does the Marketing Agent know when to promote pool openings and closings?
Yes. You can set seasonal campaign triggers. For example, you can schedule your 'Pool Opening' campaign to automatically draft on March 1st for your review and approval.
Can a tech create a repair quote directly from their weekly service stop?
Yes. If a tech spots a problem, they can use a voice memo or quick form in the app to trigger the Equipment Dispatch Agent, which then generates and sends the quote. This captures revenue that might otherwise be lost.
Does Sterling integrate with my accounting software, like QuickBooks?
Yes, we offer direct integration with QuickBooks Online. Every invoice and payment recorded in Sterling is automatically synced to your QuickBooks account, eliminating double entry.
Is there a mobile app for my technicians?
Yes, Sterling provides a progressive web app (PWA) that works on any smartphone. Techs can view their daily routes, log service details, take photos, and communicate with the office, all from their phone.
Can I import my existing customers from a spreadsheet?
Absolutely. You can upload a CSV file of your customer list, and our system will help you map the columns to import all their data, including names, addresses, and service history.
How is this different from pool service software like Skimmer or Pool Office Manager?
Skimmer and other apps are great for route optimization, but they are tools you have to manage. Sterling is not a tool; it's an AI team that *does the work for you*. Our agents don't just organize your business, they actively answer calls, send quotes, and collect payments.
Is there a long-term contract?
No. Sterling is a month-to-month subscription. You can upgrade, downgrade, or cancel at any time. We also offer a 14-day free trial with full access to all features.
Stop losing profit to green pools and lost repair jobs.
Sterling Pool gives you an AI-powered back office that optimizes your routes, manages your repairs, and keeps your customers happy. Start your free trial and see how much more profitable your pool business can be.