CUSTOMER STORIES
Real trades. Real results.
See how trade businesses like yours are using Sterling to capture more leads, close faster, and get paid on time.
Average revenue increase
Leads captured per month
Average quote turnaround
Customer satisfaction
Case studies
Deep dives into how Sterling transformed these businesses.
Apex Electrical Services
"We went from missing 40% of after-hours calls to capturing every single lead. Sterling's Front Desk Agent paid for itself in the first week."
Marcus Chen — Owner
Before Sterling, Marcus was losing leads every evening and weekend. His team of four electricians was too busy on job sites to answer phones. Within the first month, the Front Desk Agent captured 47 new leads that would have gone to voicemail — converting 23 into booked jobs worth over $18,000.
ClearFlow Plumbing
"The Quoting Agent cut our quote turnaround from 2 days to 15 minutes. Customers are shocked at how fast we respond. Our close rate jumped from 35% to 62%."
Sarah Rodriguez — Operations Manager
ClearFlow was spending 3-4 hours per day building quotes manually. The Quoting Agent now generates accurate, itemized quotes from voice memos in under a minute. Their close rate nearly doubled because customers get professional quotes before competitors even call back.
Summit HVAC
"Collections used to be our biggest headache. We had $45K in overdue invoices. Sterling's Collections Agent brought that down to under $8K in 60 days."
David Park — Owner
David was personally chasing overdue invoices, spending 5+ hours per week on awkward phone calls. The Collections Agent automated the entire follow-up sequence with escalating reminders. Within two months, outstanding balances dropped from $45K to under $8K, and average payment time went from 34 days to 11.
GreenScape Landscaping
"The Dispatch Brain saves us 45 minutes of drive time every single day. That's an extra job we can fit in. Over a month, it adds up to thousands in revenue."
Jake Morrison — Owner
With three crews running across the Portland metro area, Jake was spending every morning manually planning routes. The Dispatch Brain now optimizes the entire day's schedule automatically, factoring in traffic, job duration, and proximity. The result: shorter drives, more jobs, and happier technicians.
What our customers say
"I was skeptical about AI managing my customer communication. After one week, I realized it was better than any receptionist I've ever hired."
Tom Bradley
Owner, Bradley Electric
Electrician"The Reputation Agent got us from 3.8 to 4.6 stars on Google in three months. It's like having a full-time marketing person for a fraction of the cost."
Lisa Nguyen
Owner, Nguyen Plumbing
Plumber"We tried ServiceTitan. Way too complex for a 3-person shop. Sterling gives us enterprise features without the enterprise learning curve."
Carlos Mendez
Owner, Mendez HVAC
HVAC"Voice quoting changed my life. I describe the job while driving to the next one, and by the time I arrive, the quote is ready to send."
Ryan O'Brien
Lead Tech, O'Brien Roofing
Roofer"My wife used to handle all the invoicing after hours. Now the Collections Agent does it automatically. We finally have our evenings back."
James Walker
Owner, Walker Painting
Painter"The Marketing Agent detected a slow week and suggested a spring AC tune-up campaign. We booked 14 jobs in 3 days. Unreal."
Maria Santos
Owner, Santos Cooling
HVAC"Setup took 20 minutes. I uploaded my price book, connected my calendar, and the agents started working immediately. No training needed."
Kevin Patel
Owner, Patel Electric
Electrician"I run a one-man garage door operation. Sterling makes me look like a company with a full office staff. Customers can't tell the difference."
Derek Kim
Owner, Kim Garage Doors
Garage DoorReady to write your own success story?
Join hundreds of trade businesses already using Sterling to grow faster with less effort.