Keep the Water Flowing, Keep the Business Growing
Sterling is the all-in-one platform for well and pump service businesses, helping you manage scheduling, dispatching, invoicing, and customer communication, so you can focus on what you do best: providing reliable water solutions.
US Market Size in 2024
Typical Profit Margin
Emergency Service Demand
Avg. Repair Ticket
Stop Drowning in Paperwork and Lost Revenue
Inefficient Dispatching
Are you still using whiteboards and phone calls to manage your technicians? This leads to confusion, delays, and unhappy customers.
Inaccurate Quoting
Quoting well and pump jobs can be complex, with multiple variables to consider.
Missed Customer Communication
When a customer's water stops working, they want answers.
Painful Invoicing & Collections
Chasing down payments and dealing with paperwork is a major headache for any business owner.
Agent Spotlight
See your agents in action.
Generate perfect quotes in minutes.
A customer calls with a complex well pump issue. Instead of spending hours putting together a quote, you use Sterling's Quoting Agent.
Get the right tech to the right job.
It’s a hot summer day and you have multiple emergency calls coming in.
Never miss a customer call.
A potential customer calls after hours with a question about your services.
Your AI Team
6 agents. Built for well pump technicians.
Front Desk Agent
Answers calls, schedules appointments, and provides 24/7 customer service.
Quoting Agent
Creates accurate, professional quotes in minutes, ensuring you never under or overbid.
Well Diagnosis Agent
Assists technicians in diagnosing complex well and pump problems, providing step-by-step troubleshooting guidance.
Dispatch Brain
Intelligently dispatches the right technician to the right job, optimizing your schedule and response times.
Collections Agent
Automates the invoicing and collections process, ensuring you get paid on time, every time.
Marketing Agent
Helps you generate more leads and grow your business with targeted marketing campaigns.
Price Book
Pre-loaded. Ready to quote.
Industry-standard pricing for well & pump service services. Customize every line item.
13+ items pre-loaded. Fully customizable.
See what Sterling saves well pump technicians
Enter your numbers below to see projected annual savings.
Your business today
Adjust the sliders to match your situation
Number of technicians in the field
Calls that go to voicemail or are missed
Typical revenue per completed job
Percentage of quotes you currently follow up on
Time spent on scheduling, invoicing, follow-ups
$4,567/mo in new revenue
$20,300/yr value
$5,832/yr recovered
$1,800/mo revenue
FAQ
Frequently asked questions
How often should I have my well inspected?
It is recommended to have your well inspected annually to ensure it is functioning properly and the water is safe to drink.
What are the signs that my well pump is failing?
Common signs include low water pressure, sputtering faucets, strange noises from the pump, and cloudy or sandy water.
How long does a well pump typically last?
The lifespan of a well pump can vary depending on the type of pump and usage, but most last between 8 and 15 years.
What is the difference between a submersible pump and a jet pump?
A submersible pump is placed inside the well, while a jet pump is located above ground. Submersible pumps are more efficient for deep wells.
What is a pressure tank and what does it do?
A pressure tank stores water and maintains pressure in the system, reducing how often the pump needs to run.
How can I improve my water pressure?
Low water pressure can be caused by a variety of issues, including a failing pump, a leak in the system, or a clogged filter. A professional inspection can identify the cause.
Is my well water safe to drink?
The only way to know for sure is to have your water tested by a certified laboratory. We can assist with water quality testing.
What should I do in a no-water emergency?
First, check your circuit breaker to make sure the pump has power. If that doesn't work, call us for emergency service.
Do you offer financing for major repairs or replacements?
Yes, we offer flexible financing options to help you manage the cost of unexpected well and pump services.
What is a constant pressure system?
A constant pressure system provides consistent water pressure throughout your home, similar to what you would experience with city water.
Resources
Well & Pump Service AI insights
Deep dives, case studies, and playbooks for running a smarter well & pump service business with AI.
Ready to take your well and pump service business to the next level?
Schedule a free demo of Sterling today and see how our all-in-one platform can help you streamline your operations, improve customer satisfaction, and grow your bottom line.